Executive thought leadership
We’ve successfully elevated several executives into thought leaders whose ideas get featured in well-respected publications. Using your perspectives as a foundation, we develop captivating articles that help differentiate your brand from competitors and facilitate earned placements in trade, business, and tech publications.
What to expect from executive thought leadership strategy and writing
Brainstorming session
One-on-one meeting to discuss newsworthy topics and get a sense of the executive’s personal opinions and voice
Ghostwriting
Compile the perspectives into a compelling thought leadership article written from the executive’s POV
Pitching
Personalized pitches to editors in our targeted media list
Byline placement
Article placements in top publications featuring the executive’s headshot, bio, and link to company website
Why thought leadership is essential for C-suites
C-suite leaders are no longer anonymous professionals tucked away in corner offices, shielded from the public eye. At many companies, they are the brand, and they’re expected to be visible, vocal representatives of the company’s values and vision.
Thought leadership gives CEOs and senior leaders a platform to show they're engaged, informed, and actively leading. By demonstrating credibility and transparency, they can become your brand’s best “influencer.”
"75% of decision-makers say that thought leadership has prompted them to research products or services they had not previously considered."
Thought leadership writing examples
"I've worked with Maggie over the past year to create thought leadership pieces related to AI in HR.
She makes it easy for a busy professional to accomplish a lot more, by taking the essence of a piece, along with tone of voice, and expanding the content to high-quality, completed articles ready for pitching and placement."
Richard Mendis, CMO
HireLogic
We work with CEOs, founders, and senior marketing leaders across industries including tech, manufacturing, healthcare, and professional services.
Every leader has visionary ideas and perspectives worth sharing. Turning those insights into clear, compelling content just requires the right support.
Who We Work With
FAQ
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Executive thought leadership is a strategic way for company leaders to share the hard-earned insights they've gained through years of experience.
It’s often shared through blogs, publications, or LinkedIn, helping them to build an executive presence online and keep their company top of mind.
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Regardless of your personal writing style, we’ll help you shape your ideas into compelling, publication-ready content.
Writers come in all shapes and sizes but most editors look for a specific editorial tone and structure to accept guest contributions.
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You’re a leader, so lead!
A CEO branding strategy isn’t about ego; it’s about creating long-term value for your company by showing up with clarity, vision, and purpose.